During my internship at Taisti, I helped Amerelle boost their e-commerce sales with the following Meta campaign focused on highlighting the quality, detail, and unique material in the product that sets it apart from a generic, white wallplate.
It’s the little details that complete a house and increase its value
This campaign ran as a Meta ad on both Instagram and Facebook. The quick transitions emulate other ads in the home improvement and construction field, grabbing attention and creating a vibrant scene for viewers to picture the product in their house. The ads show off the varying styles and use-cases of the wallplates.
a Closer Look
Zooming in and out on the product to highlight the importance of details in creating a beautiful home.